Apple Watch Series 12 hits all-time low for Prime Day

Amazon's fall Prime Day sale is live, and 9to5Mac reports the new Apple Watch Series 12 has dropped to its lowest price yet. Various configurations are at nearly $50 off, including the standard GPS models, the GPS and cell versions, and the Dark Bronze 46mm with the Dark Bronze Milanese Loop.

This is the moment to buy if you have been waiting on the Series 12. The watch arrived last fall with the new Dark Brass finish and fresh band colors, and the sale has now pushed it to an all-time low.

If you were waiting on the Series 12, the Prime Day price is the lowest yet.

The story is similar on the Apple Watch Ultra 4, which 9to5Mac says is coming in and out of stock at nearly $100 off. A highlight right now is the Black Titanium Ultra 4 with the Burgundy Trail Loop at $699.99 shipped, which is $99 off the list price.

There is also the ceramic Series 12, the premium finish Apple added this year. It carries a higher price, as ceramic watches tend to, but 9to5Mac reports the first notable discounts are showing up during Prime Day.

One note for shoppers who want a cheaper Apple Watch: Apple did not launch a new entry-level SE this year. Instead it refreshed the SE with new band options, and this sale is delivering the first cash discounts since that update.

If you are in the market, the verdict is Buy. The Series 12 is at its cheapest, and the Ultra 4 deals are strong, but 9to5Mac notes the Ultra 4 stock is moving fast, so check before you commit.

• Amazon
• Apple Watch
• deals
• Prime Day
• Series 12
• Ultra 4